Last week I wrote about a different approach to creating your CV or résumé. This week I’m looking at companies that look for employees in a different way.

Author Seth Godin at PDF 2007Image via Wikipedia

While you could have a “jobs” or “careers” page on your website, if your business works closely with social media techniques then it makes sense to take the approach of Edgecast media and advertise your position in a blog post. Its an approach which can also be used if media is not your main business. You could even advertise the job on FaceBook. In practice it’s not that different from advertising you position in the old fashioned way. (But it might get you some takers.)

There seems to be an alternative, Seth Godin brought it up (pictured right), and it seems to be one that Aaron Strout of mZinga is looking at. Namely don’t send in a CV or Résumé (either in the post or as an attachment). Since they ale looking for a community-centric person person, contact them via Twitter, FaceBook, LinkedIn or what ever social network they both use (its not clear if he willing to join a new social network just to look at a job applicant. I really should do more in making one). Then (or beforehand), blog about why you should get the job. I presume that they have media monitoring in position (or at the very least, Google Alerts).

Unfortunately for me, the job is in Burlington, MA, USA. But it is an interesting way to pick someone. Essentially it is a try before you decide exercise, which ends up benefiting both parties.

However there is a downside to all this. As Virginia Miracle explains, it is very time consuming. I suspect that if the person’s profile and blog is interesting, you could stay there far too long.

But is anyone trying this technique on this side of the Atlantic. Did anyone try this in Europe let alone Ireland? And how did it work out?

take care,
Will